Strata Summit 2011 Schedule

Below are the confirmed and scheduled talks at Strata Summit 2011 (schedule subject to change).

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Westside Ballroom 3
9:00am Sponsored Using EMC’s Big Data Analytics Platform to Solve Real Business Challenges Frank Mong (Silver Spring Network), Marco Pacelli (ClickFox)
Westside Ballroom 4
9:00am Sponsored The Changing Economics of Data: A View From Inside Amazon John Rauser (Amazon)
Belasco - Broadhurst
Imperial - Julliard
9:00am Sponsored LexisNexis HPCC Systems Finds Potential Fraud and Collusion in Health Care Bill Fox J.D., M.A. (LexisNexis), Jo Prichard (LexisNexis Risk Solutions)
10:15am Plenary
Room: Westside Ballroom Opening Remarks Edd Dumbill (Silicon Valley Data Science), Alistair Croll (Solve For Interesting)
10:20am Plenary
Room: Westside Ballroom DATA: A Breakthrough Bill for Government Spending Transparency Darrell Issa (United States House of Representatives), Alexander Howard (O'Reilly Media)
10:40am Plenary
Room: Westside Ballroom We're Measuring The Wrong Things Matthew Bishop (The Economist)
11:00am Plenary
Room: Westside Ballroom Startup Launch Pad
11:20am Plenary
Room: Westside Ballroom Big Data In Banking Abhishek Mehta (Tresata), Roy E. Lowrance (New York University), Richie Prager (BlackRock), Allen Weinberg (McKinsey)
11:40am Plenary
Room: Westside Ballroom Money Talks (And What It Says) Coco Krumme (MIT Media Lab)
11:50am Plenary
Room: Westside Ballroom One Billion Rows per Second: Analytics for the Digital Media Markets Michael Driscoll (Metamarkets)
12:00pm Plenary
Room: Westside Ballroom Big Data Analytics Is Changing The World – And Your Business Bill Cook (EMC Greenplum)
12:10pm Plenary
Room: Westside Ballroom Creating a National Data Utility: Dodd-Frank Financial Reforms Mark Bolgiano (Howard Hughes Medical Institute), Donald F. Donahue (The Depository Trust & Clearing Corporation ), John Bottega (Federal Reserve Bank of New York)
12:25pm Plenary
Room: Westside Ballroom Remarks Edd Dumbill (Silicon Valley Data Science)
1:50pm Plenary
Room: Westside Ballroom Google+ — The Power of Social Data Bradley Horowitz (Google), Tim O'Reilly (O'Reilly Media, Inc.)
2:20pm Plenary
Room: Westside Ballroom Atmospheric Analytics Michael Ferrari (Computer Sciences Corporation)
2:35pm Plenary
Room: Westside Ballroom Startup Launch Pad
2:45pm Plenary
Room: Westside Ballroom Understanding Sentiment: The Future of Natural Language Processing Jennifer Zeszut (Scout Labs)
2:55pm Plenary
Room: Westside Ballroom Big Data -- Strategies For Generating Money In Data-driven Startups David Schwab (Sierra Ventures), Paul Kedrosky (Kauffman Foundation), Todd Papaioannou (Battery Ventures), Robert D Thomas (IBM Software Group), Clint Johnson (Alpine Data Labs)
3:50pm Plenary
Room: Westside Ballroom Startup Launch Pad Judging Gamiel Gran (Sierra Ventures), Roger Ehrenberg (IA Ventures), Alistair Croll (Solve For Interesting)
4:00pm Plenary
Room: Westside Ballroom Data At The Scale Of The Universe Kyle Cranmer (New York University)
4:10pm Plenary
Room: Westside Ballroom Why Dirty Data Loves A Crowd Ariel Seidman (Gigwalk)
4:20pm Plenary
Room: Westside Ballroom The Business Of Illegal Data: Innovation From The Criminal Underground Marc Goodman (Future Crimes, Singularity University)
4:35pm Plenary
Room: Westside Ballroom Towards a Global Brain Tim O'Reilly (O'Reilly Media, Inc.)
5:00pm Plenary
Room: Westside Ballroom Recapitulation and Closing Remarks Edd Dumbill (Silicon Valley Data Science), Alistair Croll (Solve For Interesting)
6:30pm Event Room: Westside Ballroom Ignite Strata NY
8:00am Breakfast Room: 5th Floor Foyer
9:45am Morning Break - Sponsored by DataStax Room: 5th Floor Foyer
3:20pm Afternoon Break Room: 5th Floor Foyer
5:30pm Event Room: 5th Floor Foyer Closing Reception
12:30pm Lunch - Sponsored by Aster Data Room: Westside 1 & 2
9:00am-9:45am (45m) Sponsored
Using EMC’s Big Data Analytics Platform to Solve Real Business Challenges
Frank Mong (Silver Spring Network) et al
Frank Mong, from Silver Spring Networks, and Marco Pacelli, of ClickFox, will be discussing how their respective companies have used EMC Greenplum's Big Data Analytics platform to solve real business challenges.
9:00am-9:45am (45m) Sponsored
The Changing Economics of Data: A View From Inside Amazon
John Rauser (Amazon)
A central story of the web is how ubiquitous high-speed communication lowered the cost of group creation and led to things we now call web 2.0 and the social web. There is an analogous story happening in data science. The dual innovations of Hadoop and elastic utility computing have dramatically changed the economics of data processing.
9:00am-9:45am (45m) Sponsored
Where Did Your Marketing Dollars Go? Digital Marketing Optimization & Social Network Analysis
Randy Lea (Teradata Corporation)
This session sponsored by Aster Data.
9:00am-9:45am (45m) Sponsored
LexisNexis HPCC Systems Finds Potential Fraud and Collusion in Health Care
Bill Fox J.D., M.A. (LexisNexis) et al
A case study on how LexisNexis HPCC Systems detected potential health care fraud and collusion for a major health care organization.
10:15am-10:20am (5m)
Opening Remarks
Edd Dumbill (Silicon Valley Data Science) et al
.
10:20am-10:40am (20m) Keynote
DATA: A Breakthrough Bill for Government Spending Transparency
Darrell Issa (United States House of Representatives) et al
One of the most technology- and data-savvy members of Congress, and co-sponsors of the DATA (Data Accountability and Transparency Act) bill, talks about his vision for making Federal Government spending data open, accessible and transparent.
10:40am-11:00am (20m) Keynote
We're Measuring The Wrong Things
Matthew Bishop (The Economist)
Are 80 year old measures of the economy still useful, and can the age of big data offer us better indicators against which to benchmark economic performance?
11:00am-11:20am (20m) Talk
Startup Launch Pad
The first three of the five startups that were selected as Launch Pad finalists will deliver their pitches to the Strata Summit audience, to be judged later on Wednesday afternoon.
11:20am-11:40am (20m) Panel
Big Data In Banking
Abhishek Mehta (Tresata) et al
Coming off the worst financial crisis of our generation, an entire industry (and the global economy) is not just rebuilding the very foundations of a robust banking system, but also rethinking the 'new normal' for Banking. Data has rapidly emerged as a key lever for this reboot. Hear from some of the leading business practitioners in the industry.
11:40am-11:50am (10m) Talk
Money Talks (And What It Says)
Coco Krumme (MIT Media Lab)
What billions of credit card transactions can tell us about the nature of habits, patterns of human movement, and the structure of urban economies.
11:50am-12:00pm (10m) Order of Magnitude Shifts
One Billion Rows per Second: Analytics for the Digital Media Markets
Michael Driscoll (Metamarkets)
Digital media publishers sit astride torrents of data about their content, audiences and advertisers. Every day, the world's two billion internet users visit millions of pages, and are exposed to more than one hundred billion online advertising impressions. Publishers of digital content need to crunch this data to predict who will visit tomorrow, and how to price the ads those visitors see.
12:00pm-12:10pm (10m) Keynote
Big Data Analytics Is Changing The World – And Your Business
Bill Cook (EMC Greenplum)
The most important question to ask about big data is: what’s in it for my organization? Does it create net-new economic value, increase enterprise agility, improve collaboration, or enable new efficiencies? And if so, in which scenarios? What are the implications for people, process and technologies in any given organization?
12:10pm-12:25pm (15m) Talk
Creating a National Data Utility: Dodd-Frank Financial Reforms
Mark Bolgiano (Howard Hughes Medical Institute) et al
Donald F. Donahue, President and CEO of the Depository Trust and Clearing Corporation (DTCC), and Paul Sforza, CTO of the US Treasury Department, will discuss America’s first public financial services data utility. This project is being incorporated into our country’s existing information infrastructure to provide consistent, quality data to investors, institutions, and regulators.
12:25pm-12:30pm (5m)
Remarks
Edd Dumbill (Silicon Valley Data Science)
.
1:50pm-2:20pm (30m) Talk
Google+ — The Power of Social Data
Bradley Horowitz (Google) et al
An interview with Bradley Horowitz, VP Product for Google+
2:20pm-2:35pm (15m) Talk
Atmospheric Analytics
Michael Ferrari (Computer Sciences Corporation)
This is not your father's weather forecast. Businesses can be positively and negatively affected by weather conditions in deep and sometimes unanticipated ways. Whether they are surprise acute weather events or prolonged patterns that slowly enhance or curtail product demand, it is hard to find an industry that does not have some sort of operational or financial exposure to the atmosphere.
2:35pm-2:45pm (10m) Talk
Startup Launch Pad
The remaining two of the five startups that were selected as Launch Pad finalists will deliver their pitches to the Strata Summit audience, to be judged later on Wednesday afternoon.
2:45pm-2:55pm (10m) Talk
Understanding Sentiment: The Future of Natural Language Processing
Jennifer Zeszut (Scout Labs)
Consumers are generating an immense amount of text-based data via social and other channels. That's a treasure trove of insight IF we can can unlock intention, emotion and meaning. How well do computers do it today and what are some of the cutting-edge ways to improve accuracy in the near future?
2:55pm-3:20pm (25m) Panel
Big Data -- Strategies For Generating Money In Data-driven Startups
David Schwab (Sierra Ventures) et al
Startups are in it to make money—whether by breaking even, being acquired, or finding some other exit. But for data-driven startups, turning bits into dollars can be a challenge. There are privacy issues, data ownership concerns, and questions about how to monetize the business. This panel of investors and entrepreneurs will look at strategies for generating money in data-driven startups.
3:50pm-4:00pm (10m) Talk
Startup Launch Pad Judging
Gamiel Gran (Sierra Ventures) et al
Five startups will be selected to deliver their pitches to the Strata Summit audience, to be judged on Wednesday afternoon.
4:00pm-4:10pm (10m) Order of Magnitude Shifts
Data At The Scale Of The Universe
Kyle Cranmer (New York University)
Even the biggest commercial datasets can't rival those produced at CERN, home of the Large Hadron Collider. As scientists research the conditions that created our universe, the volume of data captured is truly staggering.
4:10pm-4:20pm (10m) Order of Magnitude Shifts
Why Dirty Data Loves A Crowd
Ariel Seidman (Gigwalk)
We all need clean, useful, validated data-- but most of us don't have an easy way to gather it and the data we do have is messy. Hear some of the numbers behind these crowds and how startups like Gigwalk are changing the way we work.
4:20pm-4:35pm (15m) Talk
The Business Of Illegal Data: Innovation From The Criminal Underground
Marc Goodman (Future Crimes, Singularity University)
While businesses around the world struggle to understand the how to profit from the information revolution, one class of enterprise has successfully mastered the challenge—international organized crime. Globally crime groups are rapidly transforming themselves into consumers of big data.
4:35pm-5:00pm (25m) Keynote
Towards a Global Brain
Tim O'Reilly (O'Reilly Media, Inc.)
At the same time as we’re seeing breakthrough after breakthrough in artificial intelligence, we’re also seeing the fulfillment of the vision of Vannevar Bush, JCR Licklider, and Doug Engelbart that computers could augment human information retrieval and problem solving. AI turned out not to be a matter of developing better algorithms, but of having enough data.
5:00pm-5:30pm (30m) Talk
Recapitulation and Closing Remarks
Edd Dumbill (Silicon Valley Data Science) et al
A look back over Strata Summit, and forward to the future of data.
6:30pm-7:30pm (1h)
Ignite Strata NY
If you had five minutes on stage what would you say? What if you only got 20 slides and they rotated automatically after 15 seconds? Would you pitch a project? Launch a web site? Teach a hack? We’ll find out again this year at the New York edition of Ignite Strata.
8:00am-9:00am (1h)
Break: Breakfast
9:45am-10:15am (30m)
Break: Morning Break - Sponsored by DataStax
3:20pm-3:50pm (30m)
Break: Afternoon Break
5:30pm-6:30pm (1h)
Closing Reception
Join us immediately following the sessions to celebrate two fantastic days of delving into the future of data - in business and beyond. Enjoy a beverage or two, and then join us for Ignite Strata immediately afterward!
12:30pm-1:50pm (1h 20m)
Break: Lunch - Sponsored by Aster Data

Sponsors

  • Aster Data
  • EMC Greenplum
  • GE
  • Lexis Nexis
  • MarkLogic
  • Tableau Software
  • Cloudera
  • DataStax
  • Informatica
  • DataSift
  • Splunk
  • 1010data
  • Amazon Web Services
  • Connotate
  • Media-Science
  • Microsoft SQL Server

Sponsorship Opportunities

For information on sponsorship opportunities at the conference, contact Susan Stewart at sstewart@oreilly.com

Press & Media

For media-related inquiries, contact Maureen Jennings at maureen@oreilly.com

Contact Us

View a complete list of Strata Summit Contacts