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David Parker
Vice President, SAP Big Data , SAP

David is responsible for the solution packaging and pricing, definition and execution of the Big Data organization go-to-market strategy, education and enablement. David is a seasoned IT professional with over 28 years within the finance and banking industry, covering both business and technical areas.

David has also held several senior management positions in other industries including retail, telecommunications and academia, providing architectural solutions and consultative services for real-time analytics and data warehouse projects.

In early 2000, David joined Aleri as vice president of services to drive its Complex Event Processing (CEP) product into new markets in the UK, and subsequently moving to New York to help grow the company. David was responsible for customer adoption and success, the internal IT infrastructure and management of pre-sales and consulting services organizations. As part of the executive management team at Aleri, David helped lead the successful sale of Aleri to Sybase in February 2010.

Following the Aleri acquisition, David was appointed North American sales leader for Aleri products and global general manager for Sybase IQ until Sybase was acquired by SAP.

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