From Big Data to Big Insights

With recent advances in linguistic algorithms, data processing capabilities and the availability of large structured data sets, it is now possible for software to create long form narratives that rival humans in quality and depth. This means content development can take advantage of many of the positive attributes of software, namely, continuous improvement, collaborative development and significant computational processing.

Robbie Allen, the CEO of Automated Insights, and his team have done this to great effect by automatically creating over 100,000 articles covering College Basketball, College Football, NBA, MLB, NFL in a 10 month period. Automated Insights is now branching out beyond sports into finance, real-estate, government, and healthcare.

In this talk, Robbie will share the lesson’s his company has learned about the viability of automated content and where the technology is headed. It all started with short sentences of uniform content and has expanded to the point where software can generate several paragraphs of unique prose highlighting the important aspects of an event or story.