The social ecosystem has become the pulse of the world. From delivering breaking news like the death of Osama Bin Laden before it hit mainstream media to driving trading strategies in the hedge fund world, the real-time social web is flooded with valuable information just waiting to be analyzed and acted upon. With millions of users and billions of social activities passing through the ever-growing realtime social web each day, it is no wonder that companies need to reevaluate their traditional business models to take advantage of this valuable data. However, in today’s social data economy, not all social data is created equal. While all social media data can be valuable, it is a matter of discovering the which type of social data is best suited for each specific use case.
Through this session, participants will discover how real-world companies are incorporating social data to everyday business operations. This session will highlight a variety of big data case studies from Financial Services, Emergency Response, Brand Analytics as well as other organizations and will explore the types of social media data that are best suited for each specific use case. Finally, participants will gain a deep understanding of how organizations in these industries are collecting and applying big social data to produce big results.
Chris Moody currently serves as the President and COO of Gnip, the leading provider of social media data for enterprise applications. In this role, Moody is responsible for the day-to-day execution of Gnip’s operations with direct responsibility for sales, marketing, finance, and business development.
Prior to joining Gnip, Moody served as Founder and President of Aquent On Demand, a leading provider of technology solutions for creative and marketing organizations. Prior to his responsibilities with Aquent On Demand, Moody served as Aquent’s Chief Operating Officer with responsibility for the day-to-day management of more than 700 employees across 70 offices in 17 countries. Before joining Aquent, Moody served in senior management and technology consulting roles with IBM, Oracle, and EDS where he led engagements with more than 25 Fortune 500 companies.
Moody serves on the National Technical Advisory Board of Year Up, is an advisor to several technology startups, and is an active TechStars mentor. He also facilitates a monthly CEO Lunch for startups in Boulder. Moody has a Bachelor of Science degree in Electrical Engineering from Auburn University.
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