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Community, Platforms and Data: How to Engage Patients Using Data, Social Media and Games

Bonnie Feldman (Open Health News), Anmol Madan (Ginger.io), Bruce Springer (OneHealth Solutions, Inc.), Daniel Conroy (Aetna)
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As a provider, patient and analyst, Dr. Bonnie Feldman has interviewed about 100 companies to uncover which suite of new digital tools will help patients on their journey to better outcomes.

Based on her research, she will give an overview of the emerging ecosystem of new companies in the mobile/social/data arena, across the disease spectrum from fitness and wellness to chronic disease.
As part of the story, she will weave highlights of the latest discoveries in behavioral economics, motivation, brain plasticity, habit design, and wellbeing that power these innovations.

She will then present 3 panelists who will provide a patient story (their own or others) and/or statistics, as well as their professional expertise relative to what they have tried, what works and what doesn’t.

Photo of Bonnie Feldman

Bonnie Feldman

Open Health News

As principal of DrBonnie360,Bonnie brings a 360-degree view of private and public healthcare to her consulting work, which includes business development, market research and communication in newly emerging markets.
She has earned a broad and deep understanding of the players and the playing field in Health 2.0/3.0, life science capital markets, and healthcare practice. Most recently, she published “Big Data in Healthcare –Hype and Hope” in collaboration with Rock Health. Prior to this original research, she created a first of its kind industry overview “Mobile, Social and Fun: Games for Health,” published by MobiHealthNews, which was well received as a presentation at the Games for Health Conference.
On the analytic side, after working as a health services researcher at the Rand Corporation, she worked on Wall Street as a buy-side and sell-side equity research analyst. She has provided investor relations services both inside companies and on a professional consulting basis.
In clinical practice, as an entrepreneur, she built and owned two dental practices, managing finances, business development, staffing, operations and patient care as well as performing claims review consulting for Prudential.
She holds a BA in Economics, a Doctor of Dental Surgery, and an MBA in Finance from the University of California, Los Angeles.

Photo of Anmol Madan

Anmol Madan

Ginger.io

Dr. Madan leads the overall product vision and business strategy at Ginger.io. He has extensive research experience in modeling large-scale human behavior data using statistical and pattern recognition methods. His past research has been featured in academic publications in computer science, and featured in popular media like the Economist, BusinessWeek, BBC and CNN. He received his PhD from the Media Lab, at MIT (with Prof. Alex Pentland)

Photo of Bruce Springer

Bruce Springer

OneHealth Solutions, Inc.

Bruce Springer has nearly 20 years of executive leadership in the software, Internet and information technology sectors, with a focus in the healthcare market. He previously served as CEO of BidShift (Concerro), a cloud-based workforce management company acquired by API Healthcare. He is also a former executive vice president and COO of WebMD. Springer is an advisor and active board member for technology companies and private equity/venture capital firms, and has experience as a direct investor in early stage companies. Springer holds a BA degree from Purdue University.

Photo of Daniel Conroy

Daniel Conroy

Aetna

Dan Conroy leads business development for Aetna’s CarePass platform. CarePass is developing an ecosystem of connected mobile applications powered by an open, digital platform, enabling consumers to control their data and manage their whole health. It also supports a developer community, to unleash their creativity in creating consumer solutions.
Prior to his current position, Dan has held escalating roles within Finance and Strategy during his seven years at Aetna. Most recently, he managed the investment portfolio for Aetna’s Local Employers & Consumers segments.
Before joining Aetna, Dan was a venture capitalist at CCP Equity Partners focused on growth equity investments in financial services and health services. Dan began his career at JP Morgan in investment banking and focused on the financial services sector.
Dan received an MBA from the Yale School of Management, where he focused on Healthcare, and a BS at the Massachusetts Institute of Technology, where he focused on Management Science and Economics.
Dan resides in Avon, CT with his wife Dawn and two children Michael and Marie.

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